Inside Housing has named Andrew Brader; our Head of Sales and Marketing one of their ‘Tech Leaders’ for 2018! Andrew introduced our 3D configurator, which offers a unique combination of interactivity and accuracy in an enjoyable and engaging tool for buyers when designing their custom homes at our Beechwood development. It has also enabled us to automate parts of the sales process, reducing error and manual handling. So not only does the tool complement the marketing of our bespoke homes and give the buyer absolute clarity on their purchase, it’s also fair to say without the configurator sales would be less effective, more labour intensive and prone to error.
Read the full feature at www.insidehousing.co.uk .